Weekly Rundown: Marketing, One Front Door

Weekly Rundown: Marketing, One Front Door

Weekly rundown — the apps added to w6w between September 14 and September 21, 2026.

A lead does not stay in one system for long: it starts in an ad platform, gets scored somewhere, gets worked in a CRM, and — if it converts — needs a payment collected and a receipt sent. Four categories, four vendors, and normally four separate credentials to wire together by hand.

Which marketing, CRM and payments APIs did w6w add the week of September 14, 2026?

w6w’s one front door added a marketing-heavy batch this week — Instantly, Typefully, Pinterest, Unbounce — through the same access point as three sales CRMs: Salesloft, Zendesk Sell and Freshsales. Payments and billing apps landed alongside them, Razorpay, Mollie and Wave among them, each one a declared Connection rather than a fifth credential to rotate.

That is 66 more integrations reachable through the same front door — not a number to win an argument with, but scope: one access point, one credential, and a declared health check on every one of them, the same Connection model as everything already in the catalog. None of it required us to build it first — the same result is one github: import away from any spec a reader points w6w at, browsable in the full app catalog. The first-party pack is a convenience, not a moat.

The 66, grouped by what they do

Every one of them is one Connection away — salesloft and razorpay included — grouped below by what it actually does.

Marketing

14 marketing apps landed in this batch. A workflow worth stealing: Connect Sending Account in Instantly, then get followers analytics in Typefully.

• Instantly — manage cold-email campaigns, leads, sending accounts and the Unibox over API v2. Ask it to Connect Sending Account, Get Daily Account Analytics, Disconnect Sending Account. Good beside Typefully and Bannerbear.

• Typefully — write, schedule, and publish social media drafts across X, LinkedIn, Mastodon, Threads, Bluesky, and Substack Notes. Among its actions: Get Followers Analytics, List Analytics Posts, Add Comment. Sits well next to Bannerbear and Pinterest.

• Bannerbear — generate images and videos from templates: render, poll, batch, and manage templates, webhooks, assets, and workflows. The three worth knowing: Get Account, Create Animation, Get Animation. Best wired to Pinterest and WhatConverts.

• Pinterest — create and manage boards and Pins, save content, and read account info via the REST API v5. You can Get Ad Account, List Ad Accounts, Create Board. Pairs with WhatConverts and Unbounce.

• WhatConverts — read and write call, form, chat and transaction leads from its conversion tracking and attribution platform. Call Create Account, Delete Account, Get Account. Good beside Unbounce and Mautic.

• Unbounce — manage landing pages, leads and form submissions, and read account, sub-account and domain structure. Reach for Get Account, List Accounts, List Pages by Account. Sits well next to Mautic and PhantomBuster.

• Mautic — manage contacts, segments, companies, campaigns and email sends. Comes with Add a contact to a campaign, Remove a contact from a campaign, Get a campaign. Best wired to PhantomBuster and Trustpilot.

• PhantomBuster — launch and monitor Phantoms (agents), read the containers and result data they produce, and check organization resource headroom. Its surface includes Delete Agent, List Deleted Agents, Get Agent Output. Pairs with Trustpilot and Drip.

• Trustpilot — read a Business Unit’s profile, reviews and product-review scores, and send review invitations. The actions that matter: Get Business Unit Profile, Get Business Unit Web Links, List Business Unit Categories. Good beside Drip and Reply.io.

• Drip — manage subscribers, tags, events and email series campaigns. Apply Tag, Create or Update Subscriber and Delete Subscriber are the ones you will actually wire up. Sits well next to Reply.io and Omnisend.

• Reply.io — manage contacts, sequences, email accounts and reporting in — sales engagement and multichannel outreach. Ask it to Create Contact, Delete Contact, Filter Contacts. Best wired to Omnisend and Zoho Campaigns.

• Omnisend — contacts, tagging, and customer events for ecommerce email/SMS marketing automation. Among its actions: Batch Add Tags, Create or Update Contact, Get Contact. Pairs with Zoho Campaigns and Tapfiliate.

• Zoho Campaigns — manage mailing lists, contacts and campaigns in, across every Zoho data centre. The three worth knowing: Clone Campaign, Create Campaign, Delete Campaign. Good beside Tapfiliate and Instantly.

• Tapfiliate — manage affiliate programs, affiliates, customers, conversions, commissions and payments through the REST API. You can Get Affiliate Balances, Create Affiliate, Delete Affiliate. Sits well next to Instantly and Typefully.

Communication

9 communication apps landed in this batch. A workflow worth stealing: Create Channel in Pushbullet, then create call event subscription in Dialpad.

• Pushbullet — send push notifications, links, files and SMS across devices. Call Create Channel, Get Channel Info, Create Chat. Best wired to Dialpad and Missive.

• Dialpad — calls, SMS, users, contacts, call routers, rooms and webhooks on the business phone platform. Reach for Create Call Event Subscription, List Call Event Subscriptions, Get Call. Pairs with Missive and Chatwork.

• Missive — enrich conversations with posts, drafts and comments; manage contacts, shared labels, teams and tasks. Comes with Create Analytics Report, Get Analytics Report, List Contact Books. Good beside Chatwork and Quo.

• Chatwork — chats, messages, tasks, files, invite links and contacts on, Japan’s business team chat platform. Its surface includes List Contacts, Approve Contact Request, List Contact Requests. Sits well next to Quo and MessageBird.

• Quo — send and read texts, manage calls, contacts and tasks, and subscribe to webhooks on the (formerly OpenPhone) business phone system. The actions that matter: Get Call, List Calls, Get Call Recordings. Best wired to MessageBird and Sendy.

• MessageBird — send SMS, voice messages, and one-time verification codes, and look up phone numbers via (now part of Bird). Look Up Number, Get Message and List Messages are the ones you will actually wire up. Pairs with Sendy and Vero.

• Sendy — manage subscribers and send campaigns on a self-hosted newsletter installation. Ask it to Get Brands, Create Campaign, Get Lists. Good beside Vero and AWeber.

• Vero — identify, track, tag, alias, delete, and subscribe/unsubscribe users via its Track API. Among its actions: Alias User, Delete User, Add/Remove Tags. Sits well next to AWeber and Pushbullet.

• AWeber — manage email lists, subscribers and broadcasts — add and update subscribers, read and schedule broadcast newsletters, and manage tags and custom fields. The three worth knowing: Get Account, List Accounts, Cancel Broadcast. Best wired to Pushbullet and Dialpad.

CRM & sales

9 crm & sales apps landed in this batch. A workflow worth stealing: Create Account in Salesloft, then get account in Zendesk Sell.

• Salesloft — manage people, accounts, cadences, cadence enrollment, calls, notes, tasks and users. You can Create Account, Delete Account, Get Account. Pairs with Zendesk Sell and Freshsales.

• Zendesk Sell — manage contacts, leads, deals, notes and tasks in (formerly Base CRM), over the Sell API v2. Call Get Account, Create Contact, Delete Contact. Good beside Freshsales and Bloomerang.

• Freshsales — manage Suite contacts, accounts and deals. Reach for Create Account, Delete Account, Get Account. Sits well next to Bloomerang and Holded.

• Bloomerang — manage nonprofit CRM constituents, donations, funds, notes and tasks via the REST API v2. Comes with Create Constituent, Create Donation, Create Note. Best wired to Holded and JobNimbus.

• Holded — manage CRM funnels, leads and calendar events through the CRM API. Its surface includes Create Event, Delete Event, Get Event. Pairs with JobNimbus and Insightly.

• JobNimbus — create and manage contacts, jobs, tasks and notes in, the field-service CRM built for roofing and exterior contractors. The actions that matter: Create Activity (Note), List Activities, Create Contact. Good beside Insightly and Kommo.

• Insightly — manage contacts, organisations, opportunities and leads. Create Contact, Delete Contact and Get Contact are the ones you will actually wire up. Sits well next to Kommo and Teamleader Focus.

• Kommo — manage leads, contacts and companies — the messenger-based sales CRM formerly known as amoCRM. Ask it to Create a Company, Get a Company, List Companies. Best wired to Teamleader Focus and Salesloft.

• Teamleader Focus — manage contacts, companies, deals and users in, the Belgian CRM / invoicing / project-management SaaS. Among its actions: Add Company, Get Company, List Companies. Pairs with Salesloft and Zendesk Sell.

Commerce & finance

9 commerce & finance apps landed in this batch. A workflow worth stealing: Get Member in Whop, then list accounts in Wave.

• Whop — manage memberships, products, plans, payments, promo codes and webhooks. The three worth knowing: Get Member, List Members, Cancel Membership. Good beside Wave and Teachable.

• Wave — manage customers, products, invoices, estimates and money transactions in Accounting over its GraphQL API. You can List Accounts, Get Business, List Businesses. Sits well next to Teachable and FreeAgent.

• Teachable — manage courses, students, enrollments, pricing plans and transactions on a school. Call List Course Enrollments, Get Course, List Courses. Best wired to FreeAgent and Razorpay.

• FreeAgent — manage contacts, invoices, expenses, bank transactions, timeslips, projects and tasks. Reach for Get Bank Transaction, List Bank Transactions, Create Contact. Pairs with Razorpay and Mollie.

• Razorpay — accept payments, manage orders, refunds, customers, invoices and subscriptions on, India’s payment gateway. Comes with Create Customer, Get Customer, List Customers. Good beside Mollie and FreshBooks.

• Mollie — accept payments, manage refunds, customers, mandates and subscriptions on, the European payment gateway. Its surface includes List All Chargebacks, Create Customer, Delete Customer. Sits well next to FreshBooks and Zoho Invoice.

• FreshBooks — manage clients, invoices, expenses, time entries and projects. The actions that matter: Create Client, Get Client, List Clients. Best wired to Zoho Invoice and eBay.

• Zoho Invoice — create, send and manage contacts, items, invoices and estimates in, across every Zoho data centre. Create Contact, Delete Contact and Get Contact are the ones you will actually wire up. Pairs with eBay and Whop.

• eBay — search and read live listings through the Buy Browse API. Ask it to Get an item, Get an item by legacy ID, Get items in a listing group. Good beside Whop and Wave.

Productivity & docs

8 productivity & docs apps landed in this batch. A workflow worth stealing: Get Book in Readwise, then import entries in Cognito Forms.

• Readwise — create, list, and export highlights and books, manage tags, and read the daily review. Among its actions: Get Book, List Books, Create Book Tag. Sits well next to Cognito Forms and Microsoft SharePoint.

• Cognito Forms — read ’ forms and schemas, and create, read, update and delete form entries via the REST API. The three worth knowing: Import Entries, Create Entry, Delete Entry. Best wired to Microsoft SharePoint and VideoAsk.

• Microsoft SharePoint — read and manage SharePoint team sites, lists and document libraries through the Microsoft Graph SharePoint API. You can Create Folder, Create Item, Create List. Pairs with VideoAsk and Canva.

• VideoAsk — create and manage forms, questions, respondents and their asynchronous video/audio/text conversations. Call Get Account, Get Brand, List Brands. Good beside Canva and Guru.

• Canva — create and manage designs, folders, assets and brand templates over the Connect API. Reach for Create Asset Upload Job, Create Design, Create Design Autofill Job. Sits well next to Guru and PDFMonkey.

• Guru — search, read and manage cards, collections and folders — the AI-powered knowledge base. Comes with Create Card, Delete Card, Get Card. Best wired to PDFMonkey and Microsoft OneNote.

• PDFMonkey — generate PDFs and images from templates. Its surface includes Create Document, Create Document (Synchronous), Create Template. Pairs with Microsoft OneNote and Readwise.

• Microsoft OneNote — read and manage notebooks, sections, section groups and pages through the Microsoft Graph OneNote API. The actions that matter: Create Notebook, Create Page, Create Section. Good beside Readwise and Cognito Forms.

Project management & support

5 project management & support apps landed in this batch. A workflow worth stealing: Get Account in Wrike, then get account in Connecteam.

• Wrike — manage tasks, folders/projects, comments, contacts and timelogs. Get Account, Delete Attachment and Get Attachment Download URL are the ones you will actually wire up. Sits well next to Connecteam and Teamwork.

• Connecteam — manage its deskless workforce: employees, time clock, scheduling, forms and tasks. Ask it to Get Account, Clock In, Clock Out. Best wired to Teamwork and Crisp.

• Teamwork — manage projects, tasks, task lists, milestones and time logs. Among its actions: Create Milestone, List Milestones, List People. Pairs with Crisp and Pipefy.

• Crisp — manage conversations, messages, and contacts on — customer messaging and support. The three worth knowing: Create Conversation, Create People Profile, Get Conversation. Good beside Pipefy and Wrike.

• Pipefy — manage pipes, cards, phases and database tables in over its GraphQL API. You can Create Card, Delete Card, Find Cards by Field Value. Sits well next to Wrike and Connecteam.

AI

3 ai apps landed in this batch. A workflow worth stealing: Toggle Auto-Retrain in Chatbase, then delete file in Airtop.

• Chatbase — create and manage AI agents, chat with them, and run their helpdesk, sources, and WhatsApp surfaces. Call Toggle Auto-Retrain, Chat With Agent, Clone Agent. Best wired to Airtop and Groq.

• Airtop — drive real, cloud-hosted browsers with its AI browser automation: create sessions and windows, load and interact with pages, and extract structured data with natural-language prompts. Reach for Delete File, Get File, List Files. Pairs with Groq and Chatbase.

• Groq — fast LLM inference, speech and batch processing via its OpenAI-compatible API. Comes with Create Speech, Transcribe Audio, Cancel Batch. Good beside Chatbase and Airtop.

Analytics

3 analytics apps landed in this batch. A workflow worth stealing: Add Workspace User in Microsoft Power BI, then get a data source in Tableau.

• Microsoft Power BI — list, refresh and export Power BI workspaces, reports and datasets through the Power BI REST API. Its surface includes Add Workspace User, Create Workspace, Delete Report. Sits well next to Tableau and Pendo.

• Tableau — manage Server or Cloud sites, projects, workbooks, views and data sources. The actions that matter: Get a data source, List data sources, Refresh a data source now. Best wired to Pendo and Microsoft Power BI.

• Pendo — send track events, read visitor/account/page/feature/guide data, set metadata fields, run aggregation queries, and process GDPR/CCPA deletion requests. Bulk Delete Visitors or Accounts, Get Account and Get Metadata Value are the ones you will actually wire up. Pairs with Microsoft Power BI and Tableau.

Developer tools & infra

3 developer tools & infra apps landed in this batch. A workflow worth stealing: Add Comments in Lokalise, then bulk create things in Bubble.

• Lokalise — manage projects, keys, translations, languages, files, contributors, tasks and webhooks. Ask it to Add Comments, List Project Comments, Invite Contributors. Good beside Bubble and Cursor.

• Bubble — read, write and trigger workflows against a app’s own Data API and Workflow API. Among its actions: Bulk Create Things, Create Thing, Delete Thing. Sits well next to Cursor and Lokalise.

• Cursor — manage team members, usage, spend, repo blocklists, billing groups and model access via the Admin API. The three worth knowing: Get Daily Usage Data, Create Billing Group, Delete Billing Group. Best wired to Lokalise and Bubble.

Calendar & scheduling

2 calendar & scheduling apps landed in this batch. A workflow worth stealing: List Calendar Admins in Luma, then create appointment type in YouCanBookMe.

• Luma — manage events, guests and ticket types on a calendar. You can List Calendar Admins, Add Event to Calendar, Approve Calendar Event Submission. Pairs with YouCanBookMe and Instantly.

• YouCanBookMe — manage bookings, booking pages (profiles), appointment types and team members. Call Create Appointment Type, Create Booking, Create Team Member. Good beside Luma and Instantly.

Storage, CMS & search

1 storage, cms & search app landed in this batch.

• Exa — AI-native web search, content retrieval, and answers. Reach for Answer, Create Webset, Delete Webset. Sits well next to Instantly and Pushbullet.

Next week’s rundown picks up where this window closed.