Manage SendPulse CRM deals and contacts, and send bulk email campaigns.
SendPulse ships in the w6w first-party pack. It declares 18 actions, 2 health checks, and the host runs its code in a sandbox that never sees the credential.
io.w6w.sendpulseSendPulse is a multi-product marketing platform (bulk email, SMS, chatbots, a CRM, and the Automation 360 flow builder) unified behind one account and one OAuth2 client-credentials grant. This app covers two of its modules: the CRM (pipelines, deals and contacts) and Bulk Email (mailing lists, campaigns, senders and account balance).
A deal is created against a pipeline and step, a contact is created bare and then given an email or phone number through its own follow-up call, and a campaign is created against a mailing list with its HTML body base64-encoded, matching exactly what SendPulse’s own REST API requires end to end.
Authentication is app-level, minted from a REST API user’s ID and secret via SendPulse’s client-credentials grant — the same shape suited to scheduled and unattended workflow runs, with no browser sign-in step involved.
Three routes to the same 18 actions. The Workflow tab is generated from SendPulse's own manifest and carries its real ids, so it is copy-pasteable; the Code and CLI examples are the same call for any action on any app, so every app-specific value in them is a blank you fill in.
campaign-create Create and send (or schedule) an email campaign against one mailing list.
contact-create Create a bare contact (name only). Add an email with `contact-email-add` afterward — this endpoint does not accept one directly.
contact-tags-list List contact tags, optionally filtered by exact or partial name match.
contacts-list Search contacts by name, email or phone. Response shape: `{ data: { list: Contact[], total } }`.
deal-create Create a deal in a pipeline step. Get `pipelineId`/`stepId` from `pipelines-list`/`pipeline-steps-list`.
deals-list Search deals by pipeline, name or contact email. Response shape: `{ data: Deal[], meta: { total } }`.
mailing-list-create Create a new mailing list. The name must be unique in the account.
mailing-list-emails-add Subscribe one email address to a mailing list (single opt-in).
pipeline-steps-list List a pipeline's steps (stages), for use as `deal-create`'s `stepId`.
pipelines-list List the CRM's pipelines. Use the returned pipeline id and step ids to create or filter deals.
A workflow step names the app and the action, and the editor fills in the
connection when you pick one. This is the Step shape from the
workflow spec, carrying SendPulse's real ids.
{
"manifestVersion": "2",
"name": "sendpulse-example",
"steps": [
{
"id": "campaign-create",
"uses": {
"app": "io.w6w.sendpulse",
"action": "campaign-create",
"connection": "conn_YOUR_CONNECTION_ID"
},
"with": {
"senderName": "<senderName>",
"senderEmail": "<senderEmail>",
"subject": "<subject>"
}
}
]
}campaign-create balance-get campaigns-list contact-create contact-email-add +13 more actions available
Every app-specific value here is a blank you have to fill in. An
app action is reached through the connection that authenticates it, so the
address is a connection id, not the app id — and connections belong to your account,
so a public page cannot know yours. Create one for SendPulse, then fill in
the three blanks: conn_YOUR_CONNECTION_ID, the action key, and the
parameters that action declares. The call itself is real — the shape is transcribed
from the studio's own snippet builder, which prints the same kind of blanks — but
nothing in it is specific to SendPulse. The Workflow tab is where this app's
real ids are.
npm install @w6w/sdkyarn add @w6w/sdkpnpm add @w6w/sdkdeno add npm:@w6w/sdkimport { W6wClient, isActionRun } from "@w6w/sdk";
// Reads W6W_BASE_URL and W6W_TOKEN from the environment when omitted.
const client = new W6wClient();
const envelope = await client.run({
urn: "conn_YOUR_CONNECTION_ID",
action: "campaign-create",
payload: {
senderName: "<value>",
senderEmail: "<value>",
subject: "<value>",
listId: "<value>",
// body: "<value>",
// templateId: "<value>",
// name: "<value>",
// isTest: "<value>",
// sendDate: "<value>",
},
});
if (isActionRun(envelope)) console.log(envelope.value); npm install -g @w6w/cli w6w run conn_YOUR_CONNECTION_ID --action campaign-create --payload '{"senderName":"<value>","senderEmail":"<value>","subject":"<value>","listId":"<value>"}' Give an AI agent SendPulse — without giving it SendPulse's credentials. One MCP endpoint exposes every app, function and workflow the caller is entitled to, as tools it can discover and run. Access is granted per team while we onboard.
One tool call{
"name": "w6w_invoke",
"arguments": {
"ref": "app:io.w6w.sendpulse#campaign-create",
"input": {
"senderName": "<senderName>",
"senderEmail": "<senderEmail>",
"subject": "<subject>"
}
}
}
Every tool names its target with a single ref. The
app: form above doesn't name a connection at all — the
host resolves which of the caller's SendPulse connections to sign
with, and refuses rather than guesses when the answer is ambiguous.
The token is attached host-side, at the moment of the call. It is never a tool argument, never in the model's context, and never in a transcript — so a prompt injection has nothing to exfiltrate.
Tools are derived per end user from what that person has actually connected and is entitled to — not one shared bot identity carrying the union of everyone's access.
Multi-step work runs on the workflow engine and returns a run handle the agent can poll — retries, branching and state survive the conversation that started them.
SendPulse's declared health checks are on the surface too, so an agent can tell "the vendor is down" from "your credential expired" before it burns a retry on either.
The MCP surface is part of the hosted platform. SendPulse itself is MIT, and the runtime that executes it is source-available (FSL).
SendPulse declares its own checks, so its health is a property of the app rather than something the host guesses at.
SendPulse's own status feed (status.sendpulse.com), scoped to the REST API, Authorisation Service, Email Service and CRM components. Unauthenticated and unsigned.
Subscriber-count ceiling and pay-as-you-go email balance, read from GET /user/balance/detail.